An “unforgettable” hands-on experience 

June 2025 

These planters have hidden powers. They are learning tools, they are mood boosters, they are unifiers.  

All 17 of them were created over two days by 50 financiers from Bank ABC’s London office as part of the investment bank’s commitment to Corporate Social Responsibility – and inspiring, empowering, engaging, and bonding its team members. 

Visible and invisible transformation 

We have worked with the global bank for the last three years, and this June, together, we returned to Tower Hamlets, East London, to transform an empty patch of grass belonging to East End Homes. Paul Wilson, Engagement Lead for the housing association, told us that what its residents would like most, was a garden.   

Not only do these planters soften their urban environs, but they’ve created a hub for the community; a place for shared learning about sustainable food production and the importance of biodiversity, promoting social cohesion and providing residents with a collective sense of pride. 

The garden unified those who built it and will unify those for whom it is for. 

Social value 

It is estimated that the social value of one planter is £3,000, so all 17 planters equal a staggering £51,000, through community engagement, educational initiatives and increased wellbeing. 

Sense of pride 

Tim Tezisler, Communications Manager, Europe, Bank ABC IB, said:  

“The projects are something all of us really look forward to and are far more meaningful than just giving money to charity and not knowing what’s done with it.  

“These are hands-on experiences that give people a sense of achievement through giving something back to others. 

“We’re so close to the financial capital of London as well as to areas of low income where people need somewhere to spend time with their families and connect as a community.” 

Rajeev Adrian, CEO and MD, Bank ABC IB, said:  

“These projects are one of the most rewarding experiences we do as a bank, and we get a lot out of it as employees. It’s all about giving back and it’s hands-on; taking time away from your work to bond and do something that actually makes a difference. 

“It’s unforgettable. We don’t do it for gratitude or thanks – we do it because we want to make a difference; it’s great that it’s appreciated and cherished.”